Selling Our Periodicals in Great Britain by A. J. S. B.

Review and Herald Publishing Association · Takoma Park Station, Washington, D. C. · Jul 14, 1910

Selling Our Periodicals in Great Britain

By A. J. S. B.

Brother W. R. White, secretary of the International Tract Society, Ltd., of Watford, England, reports the sale of 153,221 periodicals during the month of May, by the five local conferences in the British Union Conference. The total retail value of these periodicals is $3,109.11. Of these periodicals 9,274 were sold through news agents.

Subtracting the 1,934 periodicals sold outside of Great Britain, we have 151,287 disposed of by our people in the four conferences and the Irish Mission, which compose the British Union Conference. This means an average sale of 84 periodicals (value, $1.70) during May, by each of the 1,811 Sabbath-keepers in the British Union Conference.

According to these statistics our people in Great Britain are selling nearly as many periodicals as our 67,203 Sabbath-keepers in the United States and Canada sell of the ten-cent magazines. The

retail value of the papers handled by our British periodical agents (Present Truth and Good Health), however, is only two cents, as compared with ten cents, the price of our American magazines. This makes it necessary for our British agents to sell many more copies in order to make a living profit. One of our agents reported a sale of over 400 of these two-cent periodicals in one day.

A. J. S. B.