An Outside Viewpoint

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Review and Herald Publishing Association · Takoma Park Station, Washington, D. C. · Oct 17, 1912

FromReview and Herald, Vol. 89, No. 42.

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An Outside Viewpoint

THE Mountain View (Cal.) Register-Leader, of September 18, has this to say of the Harvest Ingathering number of the Signs of the Times:—
“To-day there might have been seen going through the street of the town an express-wagon loaded with all the mail-sacks that a willing horse could pull, even over the well-graded streets,” said Wednesday’s San Jose Times.
“This is but a small, very small part, of the mail now being sent to all parts of the world by the Pacific Press Publishing Company, which is under the management of the Seventh-day Adventists. The company has recently issued from the plant in this town the stupendous number of 450,000 of the Signs of the Times Magazine, devoted to their special faith.
“Few who are not thorough printers can have any idea of what these plain figures really mean, but those who have a knowledge of the printing business know that 450,000 copies of a magazine is a work which few printing plants west of Chicago could produce, to say nothing of the immense expense.
“It is something of an honor to have a printing plant of this magnitude in the Santa Clara valley, and the magazine does not ask nor accept advertisements from the public at large, even a few pages of which would bring in many thousands of dollars.”