The Summary

Review and Herald Publishing Association · Takoma Park Station, Washington, D. C. · May 5, 1910

THIS is our tenth monthly report of magazine sales in America. The gain of 30,707 copies over the previous month's sales is largely accounted for by the extraordinary success attending the sale of the new Temperance number of the Youth's Instructor and the diligence of our Canadian brethren in circulating that excellent magazine, the Dominion Sentinel.

We are informed by the publishers of the Watchman that the March orders called for five thousand copies more than the 15,000 they had printed. Thus the March orders practically equaled those for December, 1909,—the “high-water mark” in the history of the magazine.

Brother B. B. Noftsger, manager of the Canadian Publishing Association, informs us that all but 262 copies of the 15,000 edition of the Dominion Sentinel have been sold. These 14,738 copies were disposed of as follows during January, February, and March.

Canadian Union Conference Maritime ................ 1699 Ontario ................. 4782 Quebec .................. 1990 Western Canadian Union Conference Alberta ................ 1215 British Columbia ........ 2847 Manitoba ................ 1250 Saskatchewan ............. 955 Total .................. 14738

The circulation of this timely religious liberty magazine has aroused both the friends and foes of religious freedom in Canada. A number of newspaper editors have commented favorably upon our position with reference to religious legislation. The publicity thus given to the truth has inspired the leaders of the “Lord’s Day Alliance” to write for the Dominion papers, attempting to overthrow our position. Generally speaking, however, public opinion seems to be favorable to religious freedom.

Nearly 40,000 copies of the Temperance number of the Youth's Instructor were sold during the month of March. The total number sold up to Tuesday, April 26, was 105,000 copies,—a splendid record indeed!

Although last year's Temperance number was an excellent one, enjoying a sale of 125,000 copies, this year's magazine is even better. The enthusiastic reception given by our agents to this beautiful, condensed encyclopedia of temperance warrants us, we believe, in predicting a total sale of from 200,000 to 300,000 copies during the year 1910.

If you have not examined this small, but mighty weapon for the overthrow of the demon intemperance, do not fail to send at once for a sample copy. It is being sold with the same degree of success in Canada as in the United States. Backed by the heartfelt recommendations of many of the world's great thinkers, it is being sold and widely advertised by leading W. C. T. U. and antisaloon workers.

The good words in its behalf uttered by David Starr Jordan, president of Leland Stanford Jr. University; Miss Lucy Gaston, superintendent of the Anti-Cigarette League of the United States (see REVIEW of April 28), and others, enable our agents to greatly increase their sales. Let every Seventh-day Adventist join in this great effort to educate the masses regarding the evils of intemperance, urging them to arise and put a stop to the nefarious traffic.