One More Appeal by Editor

Review and Herald Publishing Association · Washington, D. C. · Dec 24, 1903

One More Appeal

By Editor

A SPLENDID work has been done and is being done with the Capital and Labor number of The Signs of the Times. The Pacific Press reports that orders for over five hundred thousand copies have already been received (December 4), and that they are still coming in at the rate of about twenty-five thousand a day.

But we now wish to make an appeal in behalf of the regular issues. The Signs has been designated as our “pioneer missionary paper,” and it is stated that “our papers are doing a greater work than the living preacher can do.” This being the case, an earnest effort should be made to secure subscribers for the regular issues. The “follow-up plan” which has been used so successfully in other lines of business, should be adopted in our work. The Capital and Labor number is a splendid “entering wedge.” Now this should be followed up by a thorough, systematic canvass for regular subscribers.

We are glad to know that a wave of enthusiasm is sweeping over our people in the matter of circulating our literature. Never before has there been such an awakening. We believe this is due largely to the splendid missionary conventions recently held. Now let us keep the ball rolling. Not only should thorough work be done with our periodicals, but our tracts, pamphlets, and trade books should have due attention. Now, just now, is the time to work. It will soon be too late. Write at once to your tract society for further information.

PACIFIC PRESS PUBLISHING Co.