Publicity Work in Michigan by M. C. Guild

Review and Herald Publishing Association · Takoma Park Station, Washington, D. C. · Mar 30, 1916

Publicity Work in Michigan

By M. C. Guild

IN the last effort at Saginaw it was demonstrated that the newspaper is a valuable factor in spreading the light of present truth.

Synopses of the sermons delivered were inserted in the morning and afternoon papers, and during the time that the meetings were in progress liberal space was granted us. The paid display advertising that we furnished these papers helped in securing space for the sermons.

As the soul-stirring truths regarding the signs of Christ's soon coming, the striking fulfilment of the prophecies, and the binding obligation of the Bible Sabbath were published, we soon learned that large numbers were reading the vital truths of the message.

The two leading newspapers not only have a good circulation in the city, but are also read in a large section of the State.

We learned of groups of people who met in the city and read and discussed the subjects presented. Men in the country, working on the road, talked of the sermons that were preached, and seriously discussed the subjects they had read. Different persons clipped the sermons from the papers and inclosed them in their letters to friends. Almost everywhere that the papers were circulated we heard of persons who were reading the truth, some as far as one hundred and thirty-five miles distant.

A young lady living about sixty miles from the city, after reading the sermons in the paper, although somewhat prejudiced, came and listened attentively. On her return home she took with her a good supply of our literature. We encouraged her to attend one of our schools. This she is doing. She recently began the observance of the Sabbath, has been baptized, and is rejoicing in the truth. At another time a young

man and his wife received advertising matter concerning our meetings which was distributed on the street, attended the meeting, and became deeply interested, and through personal appeal made to them in their home, they both gave their hearts to God. They were baptized, and are now faithful, devout Christians. This young man is the superintendent of the Sabbath school in the church to which he has moved.

Recently I succeeded in publishing an article on temperance in one of the city papers. This was unusual, as our city has saloons, and temperance subjects are not popular. Soon I began to receive congratulations from business men and from members of the W. C. T. U., and have since been able to affiliate with the temperance forces in active labor.

A young man who until recently was a mail order clerk on the train, has, with his wife, given his heart to God and begun to keep the Sabbath. Just recently I had the privilege of burying them both with their Lord in baptism. They came into the truth largely through personal work and by reading our good literature.

Brethren, it pays to publish the truth in the daily papers, to advertise it, and to circulate our reading matter everywhere. We have reached the time when the printed page of truth is taking effect on human hearts. M. C. GUILD.