The Summary by A. J. S. B.

Review and Herald Publishing Association · Takoma Park Station, Washington, D. C. · Aug 26, 1909

The Summary

By A. J. S. B.

The first monthly summary of magazine sales, which appeared in the REVIEW of July 29 (pages 20, 21), was welcomed with enthusiasm, especially by agents and conference workers. From their letters we learn that these figures in tabulated, convenient form, give them the information they need to show the progress being made in their respective territories.

The gain of the previous summary over the present one, is only apparent, for the June report included a four-months' sale of the Temperance number of the Youth's Instructor. Counting out this item alone, the July summary shows a wholesome and substantial gain. Of the Signs Monthly, for instance, 20,404 more copies were sold than in June; of the Watchman, 390 copies; and of Life and Health, 21,215 copies,—a total sales gain of 42,009 copies for the three magazines.

The statistics for this summary were furnished by the publishers of the magazines whose sales appear. They will continue to furnish them until a system of field reporting shall be perfected.

A. J. S. B.