Selling “Practical Guide” in Spain

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Review and Herald Publishing Association · Takoma Park Station, Washington, D. C. · Jan 29, 1914

FromReview and Herald, Vol. 91, No. 5.

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Selling “Practical Guide” in Spain

Our brethren in Spain are rejoicing over the addition of “Practical Guide” to their list of Spanish literature. This book has been translated and published in Barcelona. It is bound in cloth, half morocco, and morocco, to correspond with our English subscription books. The bindings are very attractive, and the work on the book has been well done. The book sells in Spain for $2, $3, and $4, according to the binding.
Concerning the first efforts of the colporteurs with this new book, Brother John Brown, the general agent, writes that he secured an order from the governor of the province, also a recommendation from the archbishop to the priests in the Catholic seminary of the town, which enabled him to take several orders among these priests to head his list. He also secured a recommendation from two of the leading physicians of the city, and was successful in taking orders from eight other physicians, besides securing a good list of orders from many of the business men of the town. One day he took thirteen orders for the book, and one of his native workers took ten orders. During the first week they sold 1,000 pesetas’ worth, or $200 North American currency. Brother Brown says:—
“God is blessing us notwithstanding the fact that we started with this book in one of the most fanatical, proud, and ignorant provinces of Spain. One proud, ignorant fellow said he was going to kill me. He grabbed a club and swung it into the air to strike me, but just then God stayed his arm while I escaped through the door.”
Let us remember the colporteurs in old Spain.