Deficits in Publishing Church Journals

Review and Herald Publishing Association · Takoma Park Station, Washington, D. C. · Jun 25, 1914

Deficits in Publishing Church Journals

IN contrast with the small but encouraging gains in the publishing of our denominational journals last year as reported by all our publishing houses, the following figures illustrating the losses suffered on several of the great papers published by the Methodist denomination are of interest. According to the Sabbath Recorder of May 25, the Christian Advocate of New York City lost in operation last year $19,000; the Western Christian Advocate, $15,000; the Northwestern Christian Advocate, $17,000; the Central Christian Advocate, $14,000; and the Epworth Herald, $12,000. These deficits, according to the reports of the publishers, came about largely through the attempt to get new subscribers by reducing the price of these papers. A good gain was made in the subscription lists, but the deficits were largely increased, there being not enough gain to make up the loss in increased output.