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The Watchman Changed to a Monthly Magazine

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Review and Herald Publishing Association · Takoma Park Station, Washington, D. C. · Dec 24, 1908

FromReview and Herald, Vol. 85, No. 52.

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The Watchman Changed to a Monthly Magazine

By Editor

THOSE who have followed the development of the work in the Southern States will be glad to learn that the increasing demands of the message have made it necessary for the Southern Publishing Association to plan a change in the Watchman. Beginning with January, the Watchman will be published as a monthly, in magazine form, with forty-eight or more pages, and covers. The latter will be printed in colors. This change has been under consideration for over two years, and the decision was finally reached after careful counsel, by the Southern Publishing Association, with members of the General Conference Committee. The General Conference Committee recently expressed their approval of the change in the following words:—
“Voted, That we approve of the action of the Southern Publishing Association in deciding to make the Watchman a monthly magazine, beginning with January, 1909.”
It is believed that this change will increase the total circulation of the Watchman, and will in every way place the paper on a better basis. The constituency in the South is not large; but there are many large cities which offer excellent territory for energetic persons who wish to sell our periodicals. Earnest efforts will be put forth to give the Watchman a large circulation throughout the South. The monthly issues will retail at ten cents a copy; this will be an encouragement to agents.
The usual departments will continue, and other departments will be opened. The first of these will be a department of Bible study. The Watchman will seek to give special emphasis to the meaning of the most important current events of general interest. The different phases of present truth will be clearly and definitely presented. In its new form the Watchman should be even more valuable to the home than it has been in the past, and it will certainly be much better for agents.
The annual subscription price will be reduced from $1 to 75 cents. The new rate to Canadian subscribers will be 75 cents, the same as to subscribers in the United States. The publishers propose to send the Report of Progress, which is the conference organ for the Southern and Southeastern union conferences, and is published weekly, with the Watchman to subscribers in the North and West during the term of all unexpired subscriptions on the mailing list January 1, if agreeable to the subscriber. This will acquaint our people generally with the progress of our own work in the South. The subscription term of those who do not care for the Report of Progress will be lengthened one third to make up for the difference in price.

The January Number

The first magazine number of the Watchman will be a “Church Federation Number.” It will take up the United States in prophecy, dealing with this subject mainly from the standpoint of what the Scriptures teach about the federation of churches in these days. This subject is particularly significant at this time on account of the recent meeting in Philadelphia of the Federal Council of the Churches of Christ in America. This issue will be well illustrated, and ought to sell readily in every part of the country.
Are there not in every church persons who are not now actively engaged in direct missionary work, who could take up the sale of the Watchman to excellent advantage? The publishers desire to correspond with interested persons, and invite workers of experience to help develop this line of work, especially in the Southern States. The Church Federation number, and all other succeeding monthly issues, will be supplied at the following rates:—
Single copy, 10 cents.
5-24 copies to one address, each 5 cents.
25-499 copies to one address, each 4 cents.
500-1,000 copies to one agent, each 3½ cents.
Special rates will be made on larger orders. Orders should be sent at once for the January number. Cash should accompany all orders, unless special arrangements have previously been made. Orders may be sent through the tract society office, as usual, or direct to the Watchman, Nashville, Tenn.